Blog2017-09-30T08:03:44+00:00
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The Cannabis Marketing Lab: Marijuana Blog and News

How to Conduct Competitor Research that’s Actually Useful in the Cannabis Industry

When was the last time you thought about your competitors? When you enter the keywords ‘competitor research’ into Google — you’ll be bombarded with SWOT analysis templates, feature grid matrixes, and other genuinely unhelpful methods. Think about [...]

Company Different? Chances are You Might Stammer or Need to Collect Your Thoughts Before You Answer This…

Which is EXACTLY why I wrote this article. That’s right, this topic is super important to me (and your business!) I cannot wait to give you my top tips to ensure that your cannabis brand [...]

Facebook’s New Algorithm Will Affect Its Remaining Cannabis Companies

Last week, Mark Zuckerberg announced a major overhaul of Facebook’s News Feed algorithm that would prioritize “meaningful social interactions” over “relevant content”. The social media platform will de-prioritize videos, photos, and posts shared by businesses [...]

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